Dennis Kalina Assumes NACMA Presidency
June 13, 2008
DALLAS - Dennis Kalina, Gonzaga University associate athletic director/development, assumed the presidency of the National Association of Collegiate Marketing Administrators (NACMA) at the organization's 17th annual national convention that concluded Thursday.
Gonzaga also received an award at the convention for its women's basketball commercial from this past season, taking a bronze in Group II for promoting upcoming women's basketball games. The commercial was a collaboration of Gonzaga Director of Marketing Matt Beckman, his interns and the Spokane-based advertising and brand design firm of Magner Sanborn LLC, which filmed and edited the commercial.
Initiated in 2003, the NACMA Awards program honors outstanding achievement in marketing and promotions. Awards are presented in 18 categories, with each category divided into three groups based upon school size and conference affiliations to promote fairness. A total of 1300 entries were received for the 2007-08 year.
Kalina, who joined the Bulldogs two years ago from Bradley University, will take over for Mary Pink, associate athletics director for marketing at the Iowa State University, who served as the Association's president this past year. His duties at Gonzaga include overseeing the Bulldogs development team and working closely with Bulldog Club members. He also develops Gonzaga's comprehensive fundraising and men's basketball ticketing plan, as well as overseeing special development projects and events for the athletic department.
Also elected to serve NACMA during 2008-09 were First Vice President Brent Seebohm, vice president/general manager of IMG College at the University of Arizona; Second Vice President Jeff Bain, director of athletics at Martin Methodist College; and Third Vice President Kurt Esser, associate athletics director, external affairs at the University of New Mexico.
Tracie Hitz, assistant athletics director for marketing at Northwestern University and Devon Thomas, director of marketing and licensing at the University of Idaho were selected to join Shawn Becket, assistant vice president/general manager, University of Pittsburgh ISP Sports Network; James Companion, associate commissioner, Big South Conference; Frank Cuervo, assistant director of athletics - external operations, Indiana University; James DiLoreto, associate athletics director for external operations, Boston College; Greg Herring, assistant athletics director for marketing, University of Southern Mississippi; Beth Hunter, director of marketing, University of Notre Dame; David Lichtenstein, assistant director of athletics, Morehead State University; Carol Parrish, director of marketing, University of Washington; and Ann Brett Strickland, assistant athletics director - corporate sponsorships, Western Carolina University on the Board of Directors.
Dianna P. Gray, professor and director, School of Sport & Exercise Science and director of the UNC Sport Marketing Research Institute at the University of Northern Colorado; and Dan Migala, president, The Migala Report and vice president of industry affairs, Sport Marketing Association will continue to serve as advisors to the Association.
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